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NEWVIEW AWARDS 2021
~POST REALITY AND NO NORMAL~
An XR Content Awards in the fields of Fashion / Culture / Art
The NEWVIEW AWARDS 2021 will be held! This year's theme is "Post-Reality and No-Normal."
We want to recognize outstanding XR experiences.
ENTRY:2021.8.10>> 2021.11.1
※Thank you for your entries. Entries are now closed. We will announce the finalists in Mid-December.
The theme of this year's awards is POST REALITY AND NO NORMAL. The production and distribution platform is STYLY(https://styly.cc), a VR/AR/MR creative platform that provides a space for artists in all fields of digital expression to exhibit their creative style.
The NEWVIEW AWARDS launched in 2018 and has since received a total of 622 entries from 15 countries over the past three years.In XR, which is still in its infancy, we look forward to the ambitious challenge of widening expressions and experiences in a new way.
・NEWVIEW AWARDS 2020 WINNER'S WORKS
・NEWVIEW AWARDS 2019 WINNER'S WORKS
・NEWVIEW AWARDS 2018 WINNER'S WORKS
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Message from the Jury President
"Post-Reality is Not Normal" - In Search of New Horizons of Creation
In 2021, our known realities have been radically altered. The rapid spread of infection due to a global pandemic accelerated the world into a closed and isolated society which proportionately caused an infodemic landscape wherein restrictions were placed on interaction between nations, cities, living environments, and everything in between. Everything became remote and socially distanced, forcing people to rethink their individuality. What emerged from this was a so-called “new normal.” People were at the mercy of this convenient and magic world, they proceeded to look to the future and sought change. Teleconferencing platforms, live streaming, the metaverse, digital twins, mirror worlds, and cross-reality all became popular. A new distance between people, the world, and our previously known and comfortable reality became our future. The reality projected by this "new normal" that appeared before our eyes is based on the individual experiencing it. The world projected into our minds by this sensory consciousness is full of its own unique qualitative colors. This "post-reality" is in essence "no-normal". Our "new reality" is a world “without normal.” There are no standards or norms in the world of XR, which is created or designed by the true diversity of each individual. In this year’s NEWVIEW AWARDS, we want to recognize the delicate and flexible "imagination" that deviates from our previously known reality and beautifully expresses a transcendence, deviation, and transformation. This year we seek "creativity" that transcends reality thematically, temporally, and spatially.
Jury President
Naohiro Ukawa
Contemporary Artist / DOMMUNE
JURIES
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Jury President
Naohiro Ukawa
Contemporary Artist / DOMMUNE
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Jury
Mitsuo Iso
Animator, director, scriptwriter
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Jury
David OReilly
multidisciplinary artist
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Jury
Zowie Broach
Head of Programme for FASHION Royal College of Art
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Jury
Lu Yang
Artist
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Jury
imma
Virtual Human
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Jury
Baboo LIAO
Theater Director
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Jury
Tina Sauerlaender
Curator・Writer
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Jury
Jakob Kudsk Steensen
Artist, Director
SELECTION CRITERIA
![](https://newview.design/en/wp-content/uploads/sites/2/2021/08/sectioin_criteria-1232x1232.png)
Transcendence
The ability to create and transcend reality thematically, temporally, and spatially.
Deviation
The ability to "go beyond" the comfortable norm or standard.
Transformation
The delicate and flexible, but "imaginative" power to boldly express the transition from our previously known reality.
AWARDS
GOLD Grand Prize
$20,000 USD3h>
SILVER Grand Prize
$5,000 USD3h>
PARCO Prize
PARCO is a proud supporter of digital creators through their company initiatives of providing a venue and exhibition space for the showcasing of digital artworks designed by creators in the NEWVIEW Project.
In the past, PARCO has produced and exhibited the works of VR space designers like Discont and Natsuki Ono, who were the winners of the PARCO Prize in the previous years. PARCO is planning to exhibit the work of 0b4k3, who won the prize in 2020.
PARCO Prize
Winner of the PARCO PRIZE gets the unique opportunity to create an AR artwork in collaboration with PARCO (Department Store) and exhibit it at the Shibuya PARCO Store location.
PARCO is a proud supporter of digital creators through their company initiatives of providing a venue and exhibition space for the showcasing of digital artworks designed by creators in the NEWVIEW Project.
In the past, PARCO has produced and exhibited the works of VR space designers like Discont and Natsuki Ono, who were the winners of the PARCO Prize in the previous years. PARCO is planning to exhibit the work of 0b4k3, who won the prize in 2020.
PARCO
PARCO develops related businesses such as entertainment business like shopping center business which develops and operates commercial facilities. Since Ikebukuro PARCO opening in 1969, we actively introduce not only fashion but also culture of the leading edge such as music, art and theater, suggest new lifestyle. PARCO functions as a place of creation for many people with new talents, we create new value that society sympathizes with.
photo ©2019, Takenaka Corporation
SUPER DOMMUNE Prize
SUPER DOMMUNE Prize
Winner of the SUPER DOMMUNE Prize gets the opportunity to showcase their work on SUPER DOMMUNE, Japan’s first live-streaming studio and channel. The winner will be selected by Mr. Naohiro Ukawa, the originator of the SUPER DOMMUNE Prize.
Media Ambition Tokyo Prize
Media Ambition Tokyo Prize
“Media Ambition Tokyo" is a real-life showcase that implements cutting-edge technology culture with an experimental approach to the city. The work selected for the "Media Ambition Tokyo Prize" will be exhibited at the next "Media Ambition Tokyo". This is a festival that presents the possibilities of future-creating technology from Tokyo to the world, and allows you to showcase your own creations.
Nreal PRIZE
・the right to exhibit their winning work at Nreal's upcoming exhibitions such as Mobile World Congress (MWC), the world's largest mobile-related exhibition, and Consumer Electronics Show (CES), the world's largest technology trade show.
・the right to be selected on a priority basis for various large scale commercial projects that Nreal is working on with partners including global carriers.
※The Nreal PRIZE is for AR works that can be experienced with STYLY for Nreal or STYLY Mobile ,an app for NrealLight, and will be judged and selected by Nreal, the owner of the prize.
STYLY for Nreal:
GooglePlay | https://play.google.com/store/apps/details?id=com.psychicvrlab.styly.Nreal
STYLY Mobile:
Google Play | https://play.google.com/store/apps/details?id=com.psychicvrlab.stylymr
App Store | https://itunes.apple.com/jp/app/id1477168256?mt=8
※Please refer to these manuals for more information on creating AR works with STYLY and Nreal.
- STYLY for Nreal Manual
(English) https://styly.cc/manual/stylyfornreal-manual/
(Japanese) https://styly.cc/ja/manual/stylyfornreal-manual/
- Manuals about STYLY:
(English) https://styly.cc/manual/
(Japanese) https://styly.cc/ja/manual/
Nreal PRIZE
Winner of the Nreal Prize has
・the right to exhibit their winning work at Nreal's upcoming exhibitions such as Mobile World Congress (MWC), the world's largest mobile-related exhibition, and Consumer Electronics Show (CES), the world's largest technology trade show.
・the right to be selected on a priority basis for various large scale commercial projects that Nreal is working on with partners including global carriers.
※The Nreal PRIZE is for AR works that can be experienced with STYLY for Nreal or STYLY Mobile ,an app for NrealLight, and will be judged and selected by Nreal, the owner of the prize.
STYLY for Nreal:
GooglePlay | https://play.google.com/store/apps/details?id=com.psychicvrlab.styly.Nreal
STYLY Mobile:
Google Play | https://play.google.com/store/apps/details?id=com.psychicvrlab.stylymr
App Store | https://itunes.apple.com/jp/app/id1477168256?mt=8
※Please refer to these manuals for more information on creating AR works with STYLY and Nreal.
- STYLY for Nreal Manual
(English) https://styly.cc/manual/stylyfornreal-manual/
(Japanese) https://styly.cc/ja/manual/stylyfornreal-manual/
- Manuals about STYLY:
(English) https://styly.cc/manual/
(Japanese) https://styly.cc/ja/manual/
GIZMODO Prize
GIZMODO Prize
Gizmodo JAPAN is one of the largest tech media in Japan, introducing the latest gadgets and tech news, as well as cutting-edge art, games, music and other entertainment. The GIZMODO Prize provides you with the right to exhibit your work for a limited time in a space provided by Gizmodo JAPAN.
OUTLINE
Submissions | We are calling for XR content works in the fields of fashion, culture, music, and art that utilize the VR/AR/MR creative platform STYLY. (https://styly.cc)
Submissions that use additional tools in the production process, such as 3DCG, game engine, DAW, etc., are permitted however all submissions must be made through the STYLY platform. Works that have already been announced may also apply. STYLY Official Site:https://styly.cc/ STYLY Mobile: STYLY for Nreal: |
Theme | POST REALITY AND NO NORMAL |
Schedule | ・Application Period: August 10, 2021 (Tuesday), 12:00PM (noon) – November 1, 2021 (Monday), 12:00PM (noon) (Japan time, JST).
・Finalist Works Announcement: Mid of December 2021 ・Final Result Announcement: Award ceremony:Scheduled for end of January 2022 |
Entrants | Entry is open to the public, including individuals, groups, and/or companies.Submitting an entry is free of charge. Multiple entries are also permitted. |
Selection Process | Based on the documents and content submitted, the NEWVIEW AWARDS 2021 secretariat will conduct an initial screening to select the finalists. Afterwards, the judges will conduct a final screening and select the winner from the finalists. In addition to viewing the videos introducing the submitted works, the judging of the entries will be conducted by the experience method selected at the time of application (PC VR for VR experience, smartphone or tablet device with STYLY Mobile installed for AR experience, or STYLY for Nreal application for NrealLight, or a combination of the aforementioned methods for XR experience using both VR and AR). |
Entry flow
ENTRY
By submitting an entry to this award, entrants agree to the following Terms and Conditions.
Entries for NEWVIEW Awards should be submitted on AWRD (https://awrd.com).
AWRD is run by Loftwork, Inc. Entrants will need to create their own free user account to submit their entry.
※Thank you for your entries. Entries are now closed. We will announce the finalists in Mid-December.