NEWVIEW AWARDS 2021
WINNERS ANNOUNCEMENT
XR content awards in the field of fashion/culture/arts The NEWVIEW AWARDS 2021. We are happy to announce the winners of the NEWVIEW AWARDS 2021!
Theme is "Post-Reality and No-Normal."
Discover the award-winning works of the next generation of creators who are pioneering new expressions and experiences in the three-dimensional space.
Theme of this year's awards is POST REALITY AND NO NORMAL. The production and distribution platform is STYLY(https://styly.cc), a VR/AR/MR creative platform that provides a space for artists in all fields of digital expression to exhibit their creative style.
During the application period from August 10, 2021 to November 1, 2021, 152 works (AR: 43 works, VR: 97 works, MR/XR: 12 works) from 15 countries were submitted.
For the first time, the number of entries from overseas exceeded the number from Japan, and the finalists were selected for their ambitious approach to exploring the perception of reality, physicality, narrative, and entertainment.
GOLD / 1 WINNER
SILVER / 3 WINNER
SPECIAL PRIZE / 5 WINNER
FINALISTS
JURIES GENERAL COMMENT
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Backed by a great group of works, the awards were a great chance to imagine the arrival of the post-pandemic!
This year's theme is "Post-Reality is No Normal." As the chairperson of the jury, I came up with this phrase based on the idea that there are no standards or norms in the XR world created by true diversity. More than 300 million people are infected worldwide and the Covid-19 epidemic is still unsolved, so the screening session that connected five countries via ZOOM was quite heated, and I really felt a sense of yearning to overcome this era of social distancing via XR. For this year's judging, we set up three evaluation criteria: "transcendence," "deviation," and "transformation." These criteria, which are mainly based on "creativity," "prominence," and "imagination," were updated by creativities that lead to "post-reality" and "no-normal," creating completely new qualia. Backed by a great group of works, the awards were a great chance to imagine the arrival of the post-pandemic!
Jury President
Naohiro Ukawa
Contemporary Artist / DOMMUNE
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I was able to find several works that could be established as art if the resource problem is solved in the future, and it was a meaningful selection process.
This time, the selection was not based on entertainment value or completeness, but on future potential and possibilities. As the creator of "Dennou Coil," I was expecting an experience that would lead me to wander on the border between the ordinary and the extraordinary. As a whole, I think the development was done in a limited period of time and with limited resources, but I had the impression that the technology was still in its infancy. However, I was able to find several works that could be established as art if the resource problem is solved in the future, and it was a meaningful selection process.
Jury
Mitsuo Iso
Animator, director, scriptwriter
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It seems clear that these will always be more interesting to visit, because even when they are broken or weird they are charming.
This year I noticed an overall improvement in the technical execution of all works, but also more advanced experimentation and personal expression. There were more subversive and absurd works, which felt to me like a healthy response to the times we live in. As for expectations of the future, the world is now expecting a wide-scale metaverse, and nobody knows what that will look or feel like, but probably it will be generic and boring. These creators all made very distinct universes, each from a blank 3d canvas. It seems clear that these will always be more interesting to visit, because even when they are broken or weird they are charming.
Jury
David OReilly
multidisciplinary artist
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The worlds were so varied and all offered amazing experiences making it difficult to allocate awards and this states a lot about the still unexplored territory of VR and AR.
It is crucial we bring together great minds to reflect on our fast-moving technological horizons. NEWVIEW offers a platform for a wide range of designers both new in their field and more established where they sit alongside each other at this unique point of learning. The worlds were so varied and all offered amazing experiences making it difficult to allocate awards and this states a lot about the still unexplored territory of VR and AR. May NEWVIEW continue to gather these talents, to share and support this area of our imagination. We have an infinite land to create and wander through, that asks us as humans to become more than we are and learn what we know already in new ways.
Jury
Zowie Broach
Head of Programme for FASHION Royal College of Art
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I feel that each year there are new discoveries in the types of work from technology to content, from VR, AR, and XR, and the authors who contribute are more diverse in their creations.
This is the third year that I have been invited to be a NEWVIEW judge, and I feel that each year there are new discoveries in the types of work from technology to content, from VR, AR, and XR, and the authors who contribute are more diverse in their creations. This is the first thing that I put in my own creative practice, and I will also put such criteria in judging NEWVIEW WORKS.
Jury
Lu Yang
Artist
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I have never felt the importance of time in my daily life, but I realized that the most important thing in the axis of experience when entering the VR world is "time," and that is how to make time appear in the world.
Hi, I'm imma. Thank you for choosing me for this important position. And I have taken the time to experience all of them. After experiencing so many VRs, what I thought again was "time".
I have never felt the importance of time in my daily life, but I realized that the most important thing in the axis of experience when entering the VR world is "time," and that is how to make time appear in the world.
For this reason, even those who were not selected for this year's competition had many things that were highly evaluated from different perspectives, and many of them were very interesting and entertaining. I was also reminded of the importance of staging, including the space. What I feel is always the "moving point".
I wonder where I can achieve that line, and just how far I can raise the level of excitement that I expect from a virtual world that is different from the real world. It's not only a matter of resolution, but also of performance. I would like to feel the emotional point of the performance.Jury
imma
Virtual Human
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In fact, many great novel ideas stand out to me.
How are we to overturn reality with the aid of the XR technology is the main purpose of this competition. In fact, many great novel ideas stand out to me. Some aim to subvert the subject-object relation in perception; others explore the unknown; still others break the conventions known in reality. The key to winning the competition, however, lies in how the artist responds to the contents of his/her own work with the aid of this new tech, and how he/she can usher the viewers into his/her fabricated universe with an idea that eventually evolves into a complete narrative logic and framework, triggering the imaginary participation from the viewers.
Jury
Baboo LIAO
Theater Director
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The submissions show that many creators design and perform at a high level and bring their unique ideas into their works.
The submissions for this year’s NEWVIEW AWARDS are characterized by a rich diversity of the high-quality submissions. They reflect the world we live in and open new perspectives in a playful, yet engaging way. They lead its users into imagined spaces that exist far from the physical world. The experiences broaden our horizons and reveal the potential of virtual reality. The submissions show that many creators design and perform at a high level and bring their unique ideas into their works. Their experiences inspire their audience. They achieve an enthusiasm among the creators as well as the users that has an enriching effect and that brings forth the entire global XR scene.
Jury
Tina Sauerlaender
Curator・Writer
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The applications for the award showed alot of diversity in creativity, and more or less created four categories.
The applications for the award showed alot of diversity in creativity, and more or less created four categories. One category playing with narrative and strong concepts, another with form by exploring how VR can change how we see/move in space, a third that is maximalist - as crazy and spammy i images as it gets - and then a fourth which is more calming and well produced. It was good to see so many different approaches.
Jury
Jakob Kudsk Steensen
Artist, Director